Portfolio of work

Document titled 'Lakewood Police Department Adopts Data-Driven Approach to Streamline Officer Deployment' with a police badge logo on the right.
A webpage displaying a software solution for intelligent traffic management, including charts, maps, and images of vehicles and infrastructure, with sections on features, benefits, and contact options.
A promotional table for Corona Solutions with a navy tablecloth that reads "BE READY Every Day | Every Hour | Every Beat". There is a poster stand on the left with information about COVID-19 solutions, such as deploying officers, optimizing peak hours, improving officer safety, and data-driven schedules. The area is inside a building with a large window, a staircase, and a mannequin head model display.

marketing partner,
Corona Solutions

2021-Present

Challenge: Create compelling marketing materials for a public safety software company.

Solution: Developed case studies, trade show materials, and website content that speaks directly to the needs of public safety departments.

Results:

  • Created case studies that showcase real client success stories

  • Designed professional trade show materials that generate leads

  • Produced website content that communicates complex benefits simply

Corona Solutions website

Two wrestlers competing on a mat, with one wrestler pinning the other, and spectators watching in the background.
Bracket showing matchups and progression in a wrestling tournament called WrestleMANIA, with tabs for event stages from first round to finals, and a countdown timer for the event. The brackets list wrestler names and their schools or affiliations.
Screenshot of WrestleMania online event schedule showing ongoing, upcoming, and past wrestling championships with status labels and options to start leagues or view results.

Custom-built web app & Strategy Partner,
Wrestle matness

2023-Present

Challenge: Spread awareness of college wrestling and grow the subscriber base.

Solution: A custom web application with an intuitive tournament interface and a blog to highlight relevant news.

Results:

  • Launched March 2024 with 1,100 initial subscribers

  • Grew to nearly 5,000 subscribers by March 2025

  • Created a scalable platform and blog that continues to attract new users

Wrestle MATNESS’s website

A webpage for fostering an exceptional workplace culture featuring a header, a call-to-action button to request a demo, sections on positive reception, confident feedback, and employee reviews, with images of a computer screen and two customer testimonials.
A page from a document titled 'Expanding on the concept of reinforcement, here are five strategies for boosting retention'. It details three strategies: #1 Bolster Leadership, #2 Empower Communication, and #3 Demand Consistency, with paragraphs explaining each strategy.
Cover page of a special report titled 'Deconstructing Turnover' with a background of a large crowd of people viewed from above.

Marketing Director,
Guardian Tracking (now vector solutions)

Growth from Startup to Industry Leader

Challenge: Scale marketing for a law enforcement software company to reach new markets.

Solution: Implemented comprehensive marketing strategy including rebrand, website rebuild, and marketing tech stack implementation.

Results:

  • Grew from 500 to 1,400+ clients

  • Positioned company for successful acquisition in 2021

  • Established as the industry leader in their space

Business card for Emily Ashire, RN, health coach, featuring a photograph of a woman smiling outdoors, a bowl of berries and green juice, and citrus slices, with services listed including behavior change, assessments, handouts, wellness plan, recipes, and tips.
Screenshot of a health and wellness website offering coaching, detox, stress reduction, and sleep tips, with sections on morning routines, daytime activities, and nighttime rest.

Branding & marketing consultant,
ZestRX

2023

Challenge: Develop branding and web presence for a holistic wellness coach launching her business.

Solution: Created a cohesive brand identity and assisted with a professional website that showcases services and builds credibility.

Results:

  • Professional website that converts visitors to clients

  • Cohesive visual brand across digital and print materials

ZestRX’s Website

An office with multiple workers at desks with computers, some standing and some seated, and a central table with a plant.

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